Soccer-hosted games, but now the USWNT players get boost from brisk sales. Both the USWNT and the USMNT get $1.50 from each ticket sold for U.S. The USWNT was unable to cash in on the peak of its popularity at the time, and it prompted the team to change two things in its current CBA when it negotiated it in 2017. The first was taking control of the image rights to launch its own licensing program, so players’ names and likenesses could be featured on everything from socks to NFTs with the players getting a cut.